Reducing our carbon footprints, recycling waste, conserving water and improving air quality are all ways to be ‘green’ that we are familiar with – but how does the idea of sustainability function within the design industry?
In design, there’s always a big picture - an over-arching concept that drives the whole process. But success can only be fully achieved by properly executing every single aspect of the overall vision.
For schools, the start of a new academic year brings new challenges, new pupils, staff and parents, and also the desire to ensure the school environment and learning spaces are as inspiring as possible. Not just about the physical buildings, the ‘branding’ or school badge is equally important to a school’s overall message.
Understanding how our workplaces or homes influence our health is essential to good design…
In almost every business or organisation, customer service has a key role to play - it is integral to any commercial environment and is the frontline contact opportunity with consumers.
In an omnichannel world, multi-sensory environments can create more than just a place to shop or stay; these can be places where the customer can fully experience a brand, gain a 360-degree view of the offering, and better discover how a brand aligns with their identity and lifestyle.So what effect can our senses have on our spending habits?
Digging through our archive folders a few weeks back we came across ‘Trimmy’ - Trimm Dich to give him his full name - who was a mascot from a public health and fitness promotion run in Germany from 1970 by the DSB (Deutsche Sportbund, or the German Sports Federation).
If you follow us on Twitter or Instagram, you’ve probably seen us make references to EGD, or environmental graphic design, on several occasions.
But often, businesses and organisations don’t fully understand what this covers, or how it can benefit them. We frequently get asked what the options are in terms of design, cost, and longevity...
You’ve got a great idea for a bar or restaurant that you want to open, you’ve even found a site that you think will be ideal - but how do you turn that dream into a reality?
We’ve complied this checklist of considerations before embarking on your project:
Brand guidelines are a staple for any business, and the creation and implementation of these frameworks can really drive successful communication.
But how do you know what works? And when is too much, too much? In this post, our Director, Helen West, gives her top tips for creating a set of guidelines that you can rely on.